Calculating the Impact of a New Trucking Terminal

Werner Enterprises is a transportation and logistics leader and one of the largest truckload carriers in the United States. With a fleet of over 8,000 trucks and an array of 30,000 trailers, Werner operates a comprehensive network of terminals and driver schools across the country. This extensive infrastructure enables them to serve their drivers while on the road and provide essential services and amenities. Werner's scale of operations is immense, with their trucks covering hundreds of miles daily, making them a significant player in the trucking and transportation industry.

Werner Enterprises faces a significant challenge when considering the impact of a new trucking terminal given its extensive operational reach. Understanding how the new terminal would affect existing ones, such as in the Dallas and Fort Worth areas, was a daunting task. The vast network of trucks traveling long distances made predicting their movements and potential diversions extremely challenging.

CARTO simplified this complex geospatial analysis to deliver actionable insights quickly. With Snowflake and CARTO, Werner gained geospatial data capabilities that empowered data-driven decision-making. 

Simplified Analysis

‍CARTO allowed Werner to simplify their analysis by using GPS data to determine their user base and categorize trucks based on their proximity to the new terminal. This approach was quick, straightforward, and easy to explain to stakeholders with or without geospatial expertise.

Efficiency Insights

‍CARTO's capabilities enabled Werner to assess the efficiency of their network by considering "out of route" mileage. This crucial data helped them understand whether the new terminal location would improve overall efficiency and reduce unnecessary mileage, which is crucial in the truckload transportation industry.

CARTO proved to be the ideal partner for Werner for several reasons:

Ease of Use‍

CARTO's user-friendly interface and intuitive geospatial tools allowed Werner Enterprises to quickly implement a solution that was both efficient and easy to explain to their business stakeholders, unlike legacy GIS tools which are difficult to learn and maintain.

Speed‍

With CARTO, Werner was able to turn around their analysis in a matter of days, a significant improvement in terms of time efficiency.

Scalability‍

CARTO's platform easily handled the vast scale of Werner's operations and the Big Data it generates, making it a perfect fit for companies with extensive logistics and transportation networks.

‍Geospatial Expertise‍

CARTO's geospatial expertise and cloud-native platform for Snowflake were crucial in helping Werner Enterprises visualize and understand the complex web of truck movements, facilitating better decision-making.