CARTO for Retail, the Spatial Analytics Platform for Global Retailers


We’re excited to introduce CARTO for Retail - the integrated Spatial Analytics Platform for Global Retailers! Learn about our new solution here.

This post may describe functionality for an old version of CARTO. Find out about the latest and cloud-native version here.
CARTO for Retail, the Spatial Analytics Platform for Global Retailers

Today we are excited to announce the general availability of CARTO for Retail  a cloud native analytics platform designed specifically for Retailers.

CARTO for Retail addresses the most important data challenges faced by the sector today  as brick-and-mortar retailers realign their property footprint  supply operations and marketing efforts in response to ever-evolving consumer behaviors and the return to near-normality.

We work with some of the world’s leading retail brands  including Asda  Ikea  El Corte Inglés and Carrefour. With this integrated offering  users can now generate valuable location-based insights and tackle the most important strategic decisions in retail  such as where to locate new stores  consolidate their existing physical footprint or optimize their supply chain networks.

A Cloud Native Approach to Retail Analytics

This ground-up development has been designed to run key analytical workloads on the leading cloud data platforms  such as Google BigQuery  Amazon Redshift  Snowflake and Databricks.


Logos of BigQuery  AWS  databricks  and Snowflake

The CARTO platform offers seamless connectivity  so data can be processed and analyzed natively in the cloud  whilst benefiting from the near-limitless scalability that cloud can offer.

In addition  we have developed more than 100 advanced analytical functions  extending the spatial support available in these cloud data warehouses. Data Scientists working in Retail  can now run analytical workloads and models natively in the cloud  and build out powerful dashboards and visualizations to underpin their decisioning processes.

Data  Analytics & Retail Specific Apps

Dashboard app

Access 1000s of Spatial Datasets

CARTO for Retail  brings together a complete suite of retail specific modules  in a single platform. In addition to our leading mapping and analytics tool  Builder  the platform also opens up access to more than 11 000 spatial dataset through our Data Observatory. Users can run enrichment processes to deepen their understanding of customers and store locations using Demographic  Point of Interest  Human Mobility and Behavioral datasets from the leading data providers including Experian, Vodafone and TomTom.

The Analytics Toolbox for Retail

Retailers now have access to an unparalleled level of analysis functionality with our embedded analytics module. The Analytics Toolbox for Retail includes some of the most important spatial analysis functions for retail site selection and planning decisions  such as Clustering  Commercial Hotspots  Twin Areas  White Space and Store Revenue Prediction analysis. These functions are currently available for Google BigQuery  and can be executed directly from CARTO for Retail or the cloud console itself  using simple SQL commands. In the coming weeks we will be launching similar retail functions for other leading cloud platforms.

Out-of-the-Box Retail Apps & Developer Resources

CARTO for Retail integrates pre-built applications for Retail Location Intelligence. Our Site Selection app  is an end-to-end solution to power retail site evaluation decisions  and integrates map visualization  3rd party spatial data and a set of ML-driven analytical functions so retailers can quickly and simply assess network expansion opportunities  using an easy-to-use user interface.

For Retailers looking to develop their own visualizations and spatial applications CARTO also unlocks a full suite of developer resources  including APIs  and front-end frameworks. For more detailed information  check out our Developer Resources.

With the launch of CARTO for Retail  we continue to evolve our cloud-native spatial offering  so global retailers can access the most advanced location data and analytics to power their strategic decision-making.

If you would like to find out more about CARTO for Retail  sign up for our webinar on the 2nd June  or contact us for a personalized demo of its full capabilities.